ARTICLES

Blueberry developer Oregon Blueberry has commercially released its newest cultivar: OBG-Belair. The proprietary variety was developed for the early- to mid-season market window, particularly for mid-chill and somewhat warmer production regions. Previously evaluated as OBG-20062, OBG-Belair fills a defined need…

By Adam Campbell As global blueberry markets expand and consumer preferences evolve, Oregon Blueberry is stepping into a leadership role with a genetics program deeply rooted in its legacy as a grower-led operation. With more than five decades of experience in commercial production, the company’s breeding strategy is as much about practical solutions…

Jamie Petchell says interest, demand, production and supply continue to increase at ”impressive levels” globally There is a positive feel around the blueberry business, in part generated by plant breeding and the development of better varieties. Jamie Petchell That is the view of Jamie Petchell,…